Goodknight and HIT launch consciousness initiative emphasizing the necessity to shield towards mosquitoes

Mumbai, India, August 20, 2021 /prnewswire/- World Mosquito Day (noticed on Aug 20 yearly), Godrej Shopper Merchandise Restricted (GCPL), the dad or mum firm behind of India Main family insecticide manufacturers like Goodknight and HIT urge folks to acknowledge the chance of mosquito-borne ailments like malaria and dengue and undertake preventive measures to remain secure. The corporate additionally reiterates its dedication in the direction of decreasing morbidity And give your full help to mosquito deaths and of India Goal to turn into a malaria free nation by 2030.

From of India Essentially the most highly effective liquid vaporizer for Re 1 paper-based playing cards, Goodknight has empowered customers with revolutionary and highly effective options like liquid vaporizers, private repellants, playing cards and extra. On World Mosquito Day, Goodknight is completely providing Rs.20 off on Goodknight Gold Flash. As a part of which its Combi Pack (Flash Liquid Vaporizer Machine + Refill) is now obtainable for simply Rs.79. The model has additionally partnered with parenting specialists to unfold consciousness by means of social media about the necessity to shield towards mosquitoes,

Since its inception in 1991, with the tagline of ‘Keet Keon, Rog Keon’, HIT has been a crusader to kill pests and make each house illness free. Kala Hit Lime Spray immediately kills harmful mosquitoes that unfold ailments like Dengue, Chikungunya. Malaria, and many others. For World Mosquito Day, HIT is working shopper consciousness applications and discussions in partnership with main information channels. HIT has additionally collaborated with parenting neighborhood platforms and newspapers to unfold the message of staying secure from mosquitoes.

By its EMBED (Eradication of Mosquito Endemic Illnesses) programme, GCPL has taken constructive steps within the prevention of malaria on the grassroots stage. In 2015, this system was launched in Madhya Pradesh in partnership with the state’s Ministry of Well being and Household Welfare to get rid of malaria from extremely endemic villages. Greater than 800 villages in 11 districts of Madhya Pradesh, Uttar Pradesh and Chhattisgarh have been coated on this program. GCPL collaborated with stakeholders to conduct intensive habits change applications in areas with excessive annual parasite index, the place malaria transmission danger is highest. This resulted in 24% of the 824 intervention villages reporting 0 circumstances of malaria by the top of FY20-21. The remaining villages had been in yr 1 of the intervention and the goal is to make them malaria free in yr 2 and yr 3. As well as, GCPL expanded the portfolio for dengue management and administration in 4 cities (Bhopal, Gwalior, Lucknow and Kanpur). and likewise offering technical help to the Nationwide Vector Borne Illness Management Program (NVBDCP) beneath the Ministry of Well being and Household Welfare, Authorities of India.

Commenting on the event, Sunil Kataria CEO – India and SAARC, Godrej Shopper Merchandise Restricted (GCPL)mentioned, “At GCPL, it’s our endeavor to India Wholesome, secure and free from vector-borne ailments. Because the COVID-19 pandemic, it has turn into extra vital to be vigilant because of the double risk of mosquito-borne ailments and viruses. On World Mosquito Day, we urge everybody to undertake measures to stop malaria or dengue. Like EMBED, we’re dedicated to take extra such initiatives that can allow folks with the required consciousness and options to combat the menace of mosquitoes. Our purpose-driven manufacturers, Goodknight and HIT, are relentlessly centered on growing revolutionary, efficient but cost-effective options to satisfy the wants of individuals.”

The Well being Administration Data System (HMIS), an information dashboard of the Nationwide Well being Mission (NHM), reported over 3.37 lakh circumstances of malaria and 1.30 lakh circumstances of dengue in India. India amongst April 2020 To March 2021, Aside from the well being impression, the socio-economic burden or annual expenditure on the nation resulting from malaria and dengue could be very excessive. Taking cognizance of those considerations, GCPL by means of its social initiatives and revolutionary merchandise goals to advertise habits change amongst folks to guard themselves from mosquito borne ailments.

Recommendation Jayant DeshpandeHonorary Secretary, Residence Pest Management Affiliation (HICA) An business physique within the home insecticide sector mentioned, “To sort out the menace posed by mosquitoes, one should use a correct and dependable resolution. Unlawful and unbranded mosquito repellents available in the market are counterfeit stuffed with dangerous elements like incense sticks. Merchandise galore. These unscrupulous gamers’ merchandise might sound low-cost, however don’t go the essential checks on regulated manufacturing processes and necessary pores and skin, eye and respiratory system security requirements for all family insecticide merchandise. All unlawful mosquito repellent incense sticks violates the norms and isn’t examined for the above parameters. Any use of those unlawful mosquito repellent incense sticks is very dangerous to the well being of residents of all age teams. All of us want to make use of solely authorities authorized formulations and merchandise. Strongly advocate to make use of.”

Physician. Maryam SidibeA world well being knowledgeable and Honorary Professor of Observe on the London Faculty of Hygiene and Tropical MedicationInformed, “India It has completed a superb job in decreasing the circumstances of Malaria and Dengue within the final 5 years. As all of us regulate our lives to stop COVID-19, efforts should proceed to additional cut back the impression of mosquito-borne ailments. Governments could also be doing the whole lot potential to sort out the COVID-19 pandemic, however we need not cease our lengthy marketing campaign towards mosquitoes. Public-private partnership might be essential in decreasing the socio-economic burden India Resulting from malaria, dengue and different related ailments. These partnerships may result in many attention-grabbing improvements and fashions for stopping the unfold of mosquito-borne ailments.”

About Godrej Shopper Merchandise Restricted:

Godrej Shopper Merchandise is a number one rising market firm. As a part of the 124 yr previous younger Godrej Group, we’re lucky to have a proud legacy constructed on the robust values ​​of belief, integrity and respect for others. On the identical time, we’re rising quickly and have thrilling, bold aspirations.

At the moment, our group is protected by 1.15 billion customers globally throughout quite a lot of companies. According to our 3 by 3 method to world enlargement at Godrej Shopper Merchandise, we’re constructing a presence in 3 rising markets (Asia, Africa, Latin America) in 3 classes (Residence Care, Private Wash, Hair Care). We’re one of many largest family insecticide and hair care gamers in rising markets. In Family Pesticides, We Are Main Indiasecond greatest participant in Indonesia and increasing our footprint in Africa, We’re a pacesetter in assembly the hair care wants of girls of African descent, the primary participant in hair colour India and sub-Saharan Africa, and main gamers in Latin America, we’re second in cleaning soap India and the primary participant in air fresheners and moist tissue Indonesia,

However it is vitally vital to us that along with our robust monetary efficiency and revolutionary, much-loved merchandise, we stay a superb firm. About 23 per cent of the promoters in our group are in trusts that put money into the setting, well being and schooling. We’re additionally bringing collectively our ardour and objective to drive change by means of our ‘Good and Inexperienced’ method to create a extra inclusive and inexperienced one. India,

On the middle of all that is our gifted crew. We take nice satisfaction in fostering an inspiring office with an agile and excessive efficiency tradition. We’re additionally dedicated to recognizing and valuing range in our groups.

media Contact:

Deepak Kapoor
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Godrej Group


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